Role: Managing Director, Executive Producer at Gramercy Tech

End Client: Ellen Tracy

The Ask: I partnered with Ellen Tracy to deliver a series of 360 videos to distribute via social and owned channels. These videos featured influencers showcasing the latest in Ellen Tracy clothing while they describe their paths to success.

The Results:

• 100X video views on social (Compared to other video content)

• 50X likes (Compared to other video content)

What I Did:

• Video Direction

• Creative Direction

• 360 Video Capture and Production

• 360 Video Post-production